From three broadcast stations with five officers and employees on the first day of establishment, Viettel Gia Lai has expanded its network infrastructure with hundreds of billions of VND in revenue per year, making important contribution to socio-economic development, strengthening national defense and security potentials in the locality.
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Viettel Gia Lai launches mobile services. |
Starting from the scratch
Former Director of Viettel Gia Lai Senior Colonel Vu Van Vien (2005-2006 period) held that Viettel Gia Lai started its business from zero, facing many difficulties and challenges. Especially, there were many remote villages and wards in the province with poor socio-economic infrastructure. In that situation, under the direction of the Viettel chain-of-command, Viettel Gia Lai built new network infrastructure, trained human resources, and developed service so as to build trust among customers and dominate the market. While other telecom operators focus on the rich, Viettel identified its major customers as poor and low-income people. Therefore, the mobile network had to be deployed widely from disadvantaged areas to socio-economic centers. As a result, a year after its establishment, Viettel Gia Lai deployed 30 broadcasting stations, bringing the total number of subscribers to nearly 100,000, while the monthly income of its staff increased by six times.
On October 15, 2004, Viettel Gia Lai launched mobile services in Gia Lai province with the first BTS station coded GLI001. A new page in the telecommunications market in Gia Lai was opened. This was the first time telecommunications services had been discounted by 40% by using blocks of six seconds.
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Launching the intelligent operation center in Pleiku |
According to Viettel Gia Lai’s Director Colonel Tran Van Thuan, currently, the branch has built 743 BTS stations, covering the whole province. The market share of mobile subscribers reached 67%, the market share of landline broadband reached 50%, becoming the top telecommunications service provider in Gia Lai province. Viettel Gia Lai has invested in building over 1,300 2G, 3G and 4G stations, fiber optic infrastructure reaching nearly 7,000km, mobile coverage to 100% areas in the province, ensuring the provision of services to nearly one million customers using Viettel’s services.
Doing business associated with social responsibility
Viettel Gia Lai has totally invested tens of billions of VND to implement information technology application, build infrastructure, bring internet to 672 schools and education facilities in the province, contributing to the development of the local education and training sector. In addition, it has also provided technology measures to realize a project on building smart city in Pleiku city (Gia Lai province); affirming its pioneering role in digital transformation.
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Viettel Gia Lai supports the locality's COVID-19 combat. |
Vice Chairman of the Gia Lai provincial People’s Committee Ho Phuoc Thanh underscored that over the past 20 years, Viettel Gia Lai has made great contribution to the local socio-economic development, especially in digital transformation, and local implementation of digital government, digital economy and digital society.
On the occasion of the 90th founding anniversary of province, Viettel Gia Lai sponsored the digitization of 16 famous tourist attractions in the area to introduce and promote the image of the province to domestic and foreign tourists, totally worth VND 1 billion.
Amid the complicated developments of the COVID-19 pandemic, the unit stood side by side with the local authorities and frontline anti-pandemic forces. It installed and operated two remote automatic body temperature monitors at the Pleiku Airport; automatic body temperature measurement system, and cameras at a field hospital in the province, with the total cost of over VND 700 million.
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Granting scholarships to needy students |
Besides, many gratitude and policy activities have been also implemented by Viettel Gia Lai to care for needy people, impoverished students and policy households in the province.
Translated by Minh Anh