The festival, the second of its kind, hosted over 50 pavilions which showcased the fruits harvested from various gardens in the province. Cultivators estimated that this year’s output will be 30 percent higher than the last year’s, but the price will remain stable thanks to the fruit’s high quality and cleanness.

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Visitors buy longan at the festival.

Speaking at the event, Deputy Chairman of the Hung Yen People’s Committee Nguyen Minh Quang said this year’s festival is of a larger scale compared to that of last year and creates a chance for consumers to have more accurate information about longan originating from the province, believed to be the cradle of the fruit in Vietnam.

Director of the provincial Department of Agriculture and Rural Development Nguyen Van Doanh said many cooperatives and production teams cultivating longan on a large scale have been established in Khoai Chau, Kim Dong and Tien Lu district and Hung Yen city, forming a specialized cultivation area. The trees are cultivated in a way to ensure the food safety and origin traceability so as to maintain the fame and prestige among consumers.

As for the sale of longan, Director of the provincial Department of Industry and Trade Nguyen Van Tho said the department has held many trade promotion activities to popularize the product among the localities inside the country. Besides, the department has also invited businessmen from China and Republic of Korea to the province to sign contracts. So far, nearly 100 contracts have been signed for nearly 3,000 tonnes of longan to be sold at supermarkets like Big C, Hapro, Sai Gon and Fivimart. Importers from the US, China, Japan and the Republic of Korea have also agreed to buy the fruit.

Source: VNA