Vietnam Fair underway in AEON supermarkets in Japan

On display are apparel, processed food, consumer goods, interior decorations, handicrafts, and hi-tech devices.

A booth at the fair

Co-organized by the Vietnamese Embassy’s Trade Office in Japan and AEON Group, the event is expected to popularize Vietnamese goods to Japanese consumers and expand trade ties with Japanese partners and AEON’s importers in particular.

It is also part of a project on promoting Vietnamese firms’ participation in foreign distribution system till 2020, and meant to deliver on commitments under the memorandum of understanding signed between the Vietnamese Ministry of Industry and Trade and AEON Group, towards raising Vietnam’s exports to AEON to 500 million USD this year and 1 billion USD by 2025.

Speaking at the event, Vietnamese Ambassador to Japan Vu Hong Nam thanked AEON Group for successfully holding editions of the event since 2016, importing and distributing Vietnamese lychees.

He added that the Vietnamese Embassy will continue working closely with the two countries’ authorities to complete procedures to bring Vietnamese longans to Japan and bring Japanese tangerines to Vietnam.

Source: VNA