The festival, which will be open free of charge to residents and visitors during the National Day holiday (September 2), is expected to be one of the largest cultural, music and technology events ever held in the city, organizers announced at a press conference on July 23.
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Hue City holds a press conference to announce the event. (Photo: Hue City Information Portal) |
The three-day event is expected to feature around 100 artists and attract approximately 500,000 spectators.
Themed "City Awakening – Awakening Heritage," the festival aims to offer an immersive experience that combines Hue's rich cultural heritage with contemporary music, art and cutting-edge performance technology.
For the first time in Hue, audiences will experience an international-standard multisensory stage equipped with giant LED screens, advanced visual and media technologies, laser displays and other state-of-the-art performance effects. The festival will also include cultural, creative, technology and culinary exhibition spaces, alongside a variety of community interactive activities.
A highlight of the program will be two themed music nights, "Heritage Awakens" and "Heritage Integrates," featuring leading Vietnamese and international artists.
According to the organizing committee, the festival is intended to support the development of Vietnam's cultural industries while advancing Hue's ambition of becoming the country's premier festival city.
Speaking at the press conference, Vice Chairman of the municipal People's Committee Tran Huu Thuy Giang said the festival is envisioned not only as a major entertainment event but also as an annual cultural brand that will foster the growth of cultural industries, boost tourism and strengthen Hue's image, contributing to its transformation into a dynamic, creative and internationally connected heritage city with regional prominence.
Source: VNA