This year’s event carried the theme “5% pioneers – Global impact”, highlighting research from the University of Leeds, the U.K., which suggests that when just five% of a community takes action for a shared goal, it can trigger a tipping point in behavior and social awareness.
    |
 |
World Cleanup Day 2025, the world’s largest civic action campaign tackling global waste, kicked off in Hanoi on September 20. (Photo Courtesy of the organizers) |
Nguyen Thi Cam Tu, national coordinator of Let’s Do It Vietnam, said people don’t need to be a celebrity or a leader to create change – every individual who takes action is already part of the 5% pioneers.
“Cleanup activities not only improve the environment but also shift behavior from littering to waste sorting, reducing and reusing.”
The program welcomed Hannes Hanso, Ambassador of Estonia to China, concurrently accredited to Vietnam, Mongolia and Thailand.
Estonia is the birthplace of the Let’s Do It! World movement.
In his keynote address, he praised Vietnam’s active role: “When millions of people perform small acts together, we can achieve great change for future generations. I hope this movement will continue to thrive in Vietnam and worldwide.”
The event, supported by local authorities and partners such as Hirdaramani Vietnam, Easia Travel and FUWA BIOTECH, collected nearly 850kg of waste, mainly single-use plastics, medical masks and cigarette butts.
Volunteers were trained in waste sorting and provided with gloves, tongs and collection bags to ensure safety and efficiency.
    |
 |
Volunteers joined hands to clean up Pham Hung Street in Hanoi on September 20 as part of World Cleanup Day 2025. (Photo Courtesy of the organizers) |
Nationwide, the campaign mobilized over 1,000 volunteers in cities including Da Nang, Ho Chi Minh City, Quy Nhon, Quang Ngai and Can Tho, with parallel cleanups organized in Gia Lai, Kon Tum and other provinces. In total, more than three tonnes of waste were collected.
Launched in Estonia in 2008, World Cleanup Day has become a global movement spanning more than 190 countries.
In December 2023, the United Nations officially recognized the day in its calendar of International Days and Weeks, underscoring its role in tackling global environmental challenges through community mobilization.
Source: VNA