    |
 |
|
Chief Representative of KTO Vietnam Park Eun Jung speaks at the event. |
|
|
 |
|
Impressive performance by the NANTA art troupe from the RoK, delivering a dynamic non-verbal performance infused with distinctive humor |
At the event, KTO Vietnam introduced updated support policies aimed at promoting package travel products for both individual travelers and MICE groups.
To diversify travel experiences for Vietnamese tourists and support travel agencies in developing new products, KTO has expanded its support themes, including K-Culture, regional airports, charter flights, study tours, sports tourism, and the Vietnam - RoK heritage connection program which features visits to the K-Vietnam Valley project in Bonghwa county, Gyeongsangbuk province, a unique cultural and historical initiative symbolizing diplomatic ties between Vietnam and the RoK.
For the MICE tourism segment, in addition to support packages from its headquarters, KTO Vietnam has proactively launched dedicated support policies for Vietnamese travel companies, including promotional funding, coordination of thematic seminars, and Famtrip survey tours for corporate clients.
As part of the event, KTO also introduced several emerging tourist destinations, such as the Nongshim RedForce & PC Arena headquarters, an ideal venue for e-sports enthusiasts featuring specialty stores and immersive academy experiences; the Tirtir Seongsu Flagship Store in Seoul, a complex of beauty, wellness, and lifestyle; and the Smart Farm “Urban Farmer,” an experiential tourism model combining smart agriculture, culinary culture, and relaxation.
Addressing the event, Chief Representative of KTO Vietnam Park Eun Jung emphasized that Vietnam has always been one of the most important markets for Korean tourism. Through this Roadshow, KTO Vietnam aims not only to strengthen connections between Vietnamese and Korean tourism businesses, but also to provide practical support policies for Vietnamese travel companies.
|
|
 |
|
The event creates opportunities for tourism partners from Vietnam and the RoK to connect and strengthen cooperation. |
She hoped K-Vietnam Valley project would become a bridge of friendship, offering meaningful travel experiences for Vietnamese visitors to the RoK in 2026 and further boosting bilateral tourism exchanges in the time to come.
Translated by Mai Huong