April 05, 2019 | 17:36 (GMT+7)
Saigon Co.op works hard to promote Vietnamese goods
The Saigon Union of Trading Cooperatives (Saigon Co.op) opened more than 160 retail stores in 2018 amidst fierce competition with both domestic and foreign rivals in the Vietnamese retail market.
The company now has more than 650 outlets, including 100 supermarkets, which welcomed about 1 million customers each day. It is expected to raise the number of outlets to 1,000 by the end of 2019.
More than 90 percent of goods on Saigon Co.op’s shelves are produced by local firms, craft villages and household businesses.
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At a Saigon Co.opmart supermarket. Photo: saigondautu |
Nguyen Anh Duc, Saigon Co.op’s Deputy General Director, said the company aims to support domestic production and work with local enterprises.
Apart from promotion campaigns at home, the company has exported Vietnamese farm produce to Singapore for nearly five consecutive years, with total value amounting to about USD 20 million, he said.
According to Duc, the company will step up the use of technologies in implementing the “Vietnamese people priorities Vietnamese goods” campaign.
Along with businesses, Saigon Co.op, which was founded in 1989, has worked to encourage the operation of cooperatives in Vietnam.
Source: VNA