Vietnam’s Aroma and Intensity coffees produced by the Sobica Joint Stock Company were recognised at the first international roasted coffee competition in France.

The French association for the valorisation of agricultural products (AVPA) held an award ceremony in Paris on June 12 to encourage coffee producers around the world to increase the added value of their products.

President of the association Philippe Juglar said the competition drew 70 coffee products from 15 top global coffee exporters such as Vietnam, Colombia, Cameroon, Peru, Mexico, Costa Rica, Gabon and Panama.

Vu Thi Thu Hang, Director of the Sobica’s market development department, said the two winning Vietnamese coffees were grown in the Central Highlands. Photo: vietnamplus.vn

He recognised the high quality of Vietnamese coffee and its strong taste as factors that helped Vietnam win prizes at its first participation in the event.

Vu Thi Thu Hang, Director of the Sobica’s market development department, said the two winning Vietnamese coffees were grown in the Central Highlands. The Aroma coffee is a blend of the best Arabica strains in Vietnam and the Intensity coffee is a mixture of Da Lat Arabica and Buon Ma Thuot Robusta, she added.

The company worked with its partners to determine a roasting technique that ensures the favour of the coffee, she said.

Trade Counsellor of the Vietnamese Embassy in France Nguyen Canh Cuong expressed his belief that Vietnam could turn into a major manufacturer and exporter of coffee products.

He encouraged Vietnamese businesses to take part in similar international competitions to learn experience from foreign partners and popularise Vietnamese coffee to the global market.

Vietnam has a total coffee cultivation area of 614,545 hectares, 92 percent of which is located in the Central Highlands. Each year the country exports 1 million tonnes of coffee beans, generating an export turnover of more than 3.4 billion USD.

Source: VNA