The event, organized by the municipal Department of Industry and Trade, aimed to promote consumer protection as a long-term, essential task for all levels of government, businesses and society.

Speaking at the event, Vo Van Chung, Vice President of the Vietnam Consumer Protection Association, emphasized that safeguarding consumer rights is a collective responsibility requiring cooperation from state agencies, enterprises and consumers.

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Representatives press the button to launch the event. 

He noted that Hanoi's efforts in recent years have strengthened awareness and compliance with consumer protection laws.

Nguyen Quynh Anh, Vice Chairwoman of the National Competition Commission, praised Hanoi for its initiatives, including public awareness campaigns, legal education, inspections and consumer support services. In 2024 alone, Hanoi’s consumer hotline received and resolved over 16,000 consumer inquiries.

Enterprises also affirmed their commitment to consumer rights.

Satoshi Nishikawa, Senior Director of AEON Vietnam’s Northern Region and Hanoi office, said the company is committed to providing clear product information and encouraging responsible shopping.

He said AEON Vietnam strives to provide quality products at fair prices, enhance the shopping experience, protect consumer rights, and deliver excellent customer service both online and in stores.

Trinh Thi Ngan, Head of the Advisory Board of the Hanoi Small and Medium Enterprises Association, stressed that consumers should protect themselves by following regulations, checking products before buying, and choosing goods with clear origins.

She also urged businesses to provide accurate and timely information to help consumers make safe choices, especially as online fraud increases. This responsibility applies not only to businesses but also to related organizations and individuals.

Authorities outlined six key tasks to enhance consumer protection, including strengthening state management, increasing public education, organizing promotional events, tightening online business regulations, encouraging wider participation in Consumer Rights Day, and fostering a responsible consumer culture.

Following the launch, Hanoi will host a series of events, such as the "Green Goods Fair for Consumers", "Consumer Appreciation Week" and legal education initiatives. Additionally, the Ministry of Industry and Trade will collaborate with Hai Phong authorities to hold a nationwide Consumer Rights Day launch event, amplifying the campaign’s reach across the country.

Source: VNA