Since the beginning of this year, various activities have been carried out in the city to stimulate green consumption such as the 15th Green Consumption Campaign, Green Business program in 2024 and the launch of the city’s fifth Gold Brand Awards with the theme “Transformative and Sustainable.”

Within the framework of the 15th Green Consumption Campaign, customers had a chance to experience the green production process and gain a better understanding of criteria to build a green and sustainable firm.

General Director of Saigon Co.op Nguyen Anh Duc said that green consumption is becoming a global trend as environmental protection is an urgent task. In Vietnam, the "green" movement has also been responded to and promoted throughout the country, contributing to enhancing the awareness of environmentally oriented production, business and consumption of both businesses and people, he said.

At a supermarket in HCM City

Saigon Co.op has collaborated with departments, agencies and units in calling on the community to prioritize the use of environmentally friendly products and those made by companies that do well in environmental protection.

It has also supported businesses to perform well in environmental protection not only in terms of selling prices, but also reserved an area for displaying green and environmentally friendly products, making it easier for consumers to access green products.

Thien Thanh, a resident who lives in district 8, said more retailers are coordinating with relevant units to promote green products from food to essential consumer goods, with a variety of stimulus programs that are attractive to consumers.

Concurring with Thanh’s opinion, some consumers in HCM City said the collaboration between retailers and production and business units as well as agencies has created a green consumption trend in the city.

Consumers have increasingly been aware of green products and prioritized purchasing green products, especially domestically produced goods, they added.

HCM City’s total retail sales of goods and consumer services reached over 557.54 trillion VND (21.7 billion USD) in the first six months of 2024, up 10% year-on-year, according to the municipal Department of Industry and Trade.

Source: VNA