With the goal of promoting exports and supporting small potential businesses in seeking partners in Vietnam, Gyeonggi-do coordinated with agencies from Goyang, Namyangju, and Paju cities to establish a market pioneer group, which provided a total of 114 consultancy sessions and promoted the signing of contracts worth nearly 4.4 million USD.
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(Photo for illustration: KP International Market) |
It collaborated with the Global Business Centre (GBC) in Ho Chi Minh City to implement a plan for supporting businesses in conducting promotion activities in the Vietnamese market focusing on the economic hubs of Hanoi and HCM City.
Gyeonggi-do provided comprehensive assistance, including pre-scouting for buyers, arranging direct consultancy sessions, covering overseas marketing expenses, and operating a local consulting centre, among others.
During this promotion campaign, Saeang Co., Ltd., based in Namyangju city, which specializes in beauty products made from herbal ingredients, conducted eight business-matching sessions with partners in HCM City and Hanoi. The firm inked a three-year agreement with a Vietnamese partner to develop products for hair loss treatment, and an export contract worth 450,000 USD.
To achieve effective trade promotion, Gyeonggi-do supported businesses in contacting partners in Vietnam to carry out additional procedures following negotiations, and provided indirect marketing services through video consultancy.
According to director of the agency Kang Seong-cheon, the Korean province will continue to send market development groups and provide marketing support to help local small- and medium-sized enterprises make inroads into the Vietnamese market.
Source: VNA