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Miss Grand International 2016 Ariska Putri Pertiwi (C) at the press conference

Vuong Duy Bien, Deputy Minister of Culture, Sports and Tourism, said in a press conference in Hanoi on April 17 that Lasta Multimedia was tasked to cooperate with Miss Grand International to host this year’s event in Vietnam.

Miss Grand International, first organized in Thailand in 2013, is one of the five largest beauty contests in the world. Over the past four years, the contest has attracted attention of audience worldwide. The fan-page of this beauty contest ranked third, behind the fan-pages of Miss World and Miss Universe in terms of likers and activities. The fan-page has reached nearly 1.5 million of likes with over a million people on this page.

This beauty pageant aims to deliver a meaningful message to the world and call upon people to stop war and violence. In addition to the talent, national costume, swimsuit competitions, the contestants will also join other charity activities and present gifts.

Last year, Indonesian beauty Ariska Putri Pertiwi was crowned the Miss Grand International in Las Vegas while Vietnamese contestant Nguyen Thi Loan was in the top 20 at the event.

The organizers hope that the event will contribute to promoting Vietnam’s images to the world to attract more tourists to the country, making contributions to developing its tourism.

Translated by Minh Anh