May 29, 2019 | 20:34 (GMT+7)
Vietnam promotes community-based tourism on TikTok
PANO – The Vietnam Tourism Community Association (VCTC) under the Vietnam Tourism Association signed an agreement with TikTok, a creative social media platform primarily driven by short-form video contents, in Hanoi on May 28.
According to the deal, tourism products of VCTC members will be broadcast to the worldwide audience via TikTok’s short video clips.
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Photo: vietnamtourism.gov.vn |
Tourism Magazine will partner with TikTok Vietnam to develop information programs on Vietnam's tourism to be run on the TikTok platform. Tourism Magazine is responsible for operating the VietnamTourism account on the TikTok platform while TikTok is responsible for organizing training courses for the magazine and its partners on how to create videos.
Additionally, an array of information programs to promote Vietnam's tourism in the 2019-2020 period with the theme “#HelloVietnam” will be jointly conducted by both TikTok and Tourism Magazine. The programs target to draw 100 million views with 30,000 short videos on Vietnamese landscapes and people.
The agreement is considered a solution to offer tourism services and products at reasonable prices and good quality as well as to create a healthy competitive environment in the country’s tourism sector.
Translated by Song Anh