Participants included representatives of 120 international travel firms from key markets such as China, the Republic of Korea, Japan, India, the Philippines, Indonesia, Malaysia, Singapore and Thailand, around 200 domestic travel companies, and nearly 200 representatives from groups, hotels, airlines, resorts, golf courses and other service providers nationwide.
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The signing ceremony of the memorandum of understanding on tourism cooperation between Quang Ninh and various enterprises and localities |
Vice Chairwoman of the Quang Ninh People’s Committee Nguyen Thi Hanh affirmed the province’s commitment to creating an open, favorable investment and business environment for tourism.
She stressed that Quang Ninh will continue to uphold the message “Quang Ninh Tourism - Safe, friendly, appealing and professional,” and expressed appreciation for travel enterprises choosing to explore the province’s tourism, culture and cuisine.
The inaugural Vietnam Travel Day reflects the strong determination of the Vietnam Tourism Association and Quang Ninh to realize the Government’s 2025 growth targets. The event aims to renew mindset and action in Vietnam’s travel sector, fostering its role as a pioneer in developing tourism into a spearhead economic sector.
Travel services are one of the two core pillars of the tourism economy. As of November 2025, Vietnam had 4,775 international travel companies and 2,150 domestic travel firms employing around 150,000 direct workers. As a dynamic economic activity, travel services play a driving role in the development of national tourism.
After the COVID-19 pandemic, thanks to increased digital adoption, the sector has undergone significant transformation. The Vietnam Travel Day is designed to facilitate exchanges on business strategies and outlooks in the new context.
The event is expected to become an annual platform for networking, partnership building and professional promotion of tourism products and services, further strengthening the travel sector’s role in sustainable tourism development.
The Vietnam Travel Day featured three main components, namely a B2B networking session, with thousands of business meetings and cooperation signing between 120 international firms and about 300 Vietnamese travel and tourism enterprises; a Vietnam Travel Day Forum discussing strategic solutions for developing the travel sector and renewing mindsets in a new era of national development; and destination promotion and famtrip activities, including visits to Ha Long Bay, Bai Tu Long Bay and Yen Tu, alongside cultural and culinary promotion at a gala dinner.
Source: VNA