Addressing the event, Director of the Hanoi Department of Tourism Dang Huong Giang stated that this three-day festival is an annual event aimed at promoting the capital city’s tourism, offering opportunities for both tourism enthusiasts and Hanoi lovers to explore the beauty of Vietnam and its people.

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An art performance at the opening ceremony of the festival

During the event, various creative and diverse tourism products are introduced. The festival promotes both domestic and international tourism connectivity.

The opening ceremony, themed “Sounds of Hanoi,” featured an elaborate artistic performance, including reenactments from The Quintessence of Tonkin show and a fashion show presenting collections by designer Chau Loan.

According to the organizers, this year’s festival includes 150 pavilions featuring leading travel enterprises, representatives from localities across the country, and international organizations. The event emphasizes heritage, creativity, and technological innovation.

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A fashion show featuring collections by designer Chau Loan

The festival promises to enrich visitors’ experiences through engaging activities such as traditional and international cuisines, virtual reality heritage tours, sport-tourism integrations, craft village exhibitions, tourism promotion programs, street performances, interactive visitor activities, surveys of new tourist attractions in Ba Vi, and night tours in Hanoi.

Translated by Song Anh