The festival was introduced at a press conference held on October 11 in Hanoi by the Military Commercial Joint-Stock Bank (MB) and Connected Agency.

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Colonel Luu Trung Thai, MB’s Deputy CEO and General Director, introduces the festival at the press conference.

The festival, the first-ever of its kind in Vietnam, will see a number of performances of six foreign artists, including DJ R3hab, who was ranked the 21st in the Top 100 by DJMag for two consecutive years.

Colonel Luu Trung Thai, MB’s Deputy CEO and General Director, said at the conference that EMBee-Music Connection is an international-level music festival gathering the world’s leading EDM figures.

“MB would like to bring to Vietnamese audiences, especially young ones, a special music program that connects modern-music lovers and those with wholehearted devotions of youthfulness. What MB would like to relay to the audiences via this program is they provide the best service to the customers for their joy and happiness”, Thai said.

EMBee-Music Connection will begin at 04:30pm on December 9 and last for seven hours.

Translated by Mai Huong